E-commerce

思沃電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)應用(yong)(yong)軟(ruan)件,在學生掌握(wo)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)初步知識的(de)基礎上(shang)有(you)適度的(de)拔高(gao),內容豐(feng)富、重點(dian)突出、核(he)心實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)環(huan)節和(he)(he)選修實(shi)(shi)(shi)(shi)(shi)驗(yan)環(huan)節并行、涵(han)蓋(gai)面廣(guang)、思路新(xin)穎先進(jin)。涵(han)蓋(gai)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)的(de)基本(ben)概念、應用(yong)(yong)模(mo)式、支(zhi)撐環(huan)境(jing)、網(wang)(wang)絡營(ying)銷、網(wang)(wang)絡支(zhi)付(fu)、安全(quan)(quan)和(he)(he)物(wu)流等核(he)心部分,內容上(shang)力求做到與(yu)企業(ye)(ye)(ye)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)際(ji)應用(yong)(yong)的(de)最新(xin)技(ji)術(shu)及商(shang)(shang)業(ye)(ye)(ye)模(mo)式保持同步。可進(jin)行電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)應用(yong)(yong)模(mo)型(B2B實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、B2C實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、C2C實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、G2B實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、網(wang)(wang)絡廣(guang)告(gao)交易市場(chang));電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)環(huan)境(jing)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(局域網(wang)(wang)搭(da)建、網(wang)(wang)頁涉及與(yu)制作、數據庫(ku)設計);網(wang)(wang)絡營(ying)銷實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(域名服務(wu)(wu)(wu)(wu)(wu)、網(wang)(wang)站優化(hua)、搜索(suo)引擎、網(wang)(wang)絡廣(guang)告(gao)、郵件推廣(guang)、網(wang)(wang)絡調研);電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)支(zhi)付(fu)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(網(wang)(wang)上(shang)銀行、支(zhi)付(fu)通);電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)安全(quan)(quan)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(CA認證、信用(yong)(yong)認證、電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)簽章);電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)物(wu)流實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)(倉儲實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、運輸實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、物(wu)流課件);電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)創(chuang)業(ye)(ye)(ye)實(shi)(shi)(shi)(shi)(shi)戰(B2C平臺構建與(yu)運營(ying)、C2C平臺構建余運營(ying)、網(wang)(wang)上(shang)開(kai)店);電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)服務(wu)(wu)(wu)(wu)(wu)業(ye)(ye)(ye)實(shi)(shi)(shi)(shi)(shi)戰(網(wang)(wang)上(shang)人(ren)(ren)才市場(chang)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、網(wang)(wang)絡交友實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、旅游電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian));web2.0應用(yong)(yong)(Blog實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、WiKi實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、人(ren)(ren)人(ren)(ren)網(wang)(wang)實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian))。通過(guo)獨有(you)和(he)(he)完整(zheng)的(de)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)驗(yan)、實(shi)(shi)(shi)(shi)(shi)踐(jian)(jian)(jian)(jian)(jian)、實(shi)(shi)(shi)(shi)(shi)戰和(he)(he)創(chuang)業(ye)(ye)(ye)設計訓練,全(quan)(quan)面提升學生對電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)的(de)理(li)解和(he)(he)應用(yong)(yong),掌握(wo)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)必(bi)備的(de)基礎理(li)論和(he)(he)基本(ben)技(ji)能,具備從事(shi)電(dian)(dian)(dian)子(zi)(zi)(zi)(zi)(zi)(zi)(zi)商(shang)(shang)務(wu)(wu)(wu)(wu)(wu)實(shi)(shi)(shi)(shi)(shi)際(ji)工作的(de)業(ye)(ye)(ye)務(wu)(wu)(wu)(wu)(wu)能力。


與陳德人主(zhu)編的《電子商務實務》配套;
緊跟時代(dai)脈(mo)搏,內(nei)容(rong)包括電(dian)子(zi)商務(wu)成功的業務(wu)模式和(he)傳統(tong)企業在電(dian)子(zi)商務(wu)方面(mian)的應用;
內(nei)容(rong)豐(feng)富、重點突出、核(he)心實踐環節(jie)和選(xuan)修實驗(yan)環節(jie)并行(xing)、涵蓋面廣、思路(lu)新(xin)穎(ying)先進;
獨有(you)的電(dian)子(zi)商務(wu)實戰、創(chuang)業設計(ji),全(quan)面提升學生對電(dian)子(zi)商務(wu)的理解和應用。
了解電子商務應用環(huan)(huan)境,如(ru)技術(shu)環(huan)(huan)境、安(an)全、社會環(huan)(huan)境、政策法律法規等;
掌握(wo)電子商務的(de)基礎(chu)知識及業務模式;
掌(zhang)握網絡支付在交易中的(de)(de)使用(yong)(yong),掌(zhang)握電子商務中的(de)(de)信息流(liu)、物流(liu)、資金流(liu)的(de)(de)應用(yong)(yong);
掌握互聯網的(de)基礎應用(yong),了解電子(zi)商(shang)務(wu)最新發展與(yu)應用(yong),培養電子(zi)商(shang)務(wu)的(de)實際應用(yong)能力。